A Trusted Video Strategy for Business Owners Who Want Clarity, Not Noise
If someone you trust sent you here, it’s because they believe I can help you clearly communicate what makes your business uniquely valuable, credible, and worth choosing.
About Me
I’m Wil Seabrook, CEO & Founder of Light Touch and The TurnKey Practice.
For nearly two decades I’ve helped companies like AT&T, Amazon, Shell, Fedex and many more translate what they do into messaging that real customers understand and trust.
I don’t sell hype, trends, or flashy content for the sake of it.
I help businesses see themselves clearly, communicate confidently, and make smarter decisions about how they show up in the market.
8000+
Projects
I've produced over 8000 videos, commercials and other creative assets for large, medium and small businesses, nonprofits and individuals in dozens of different industries and verticals
100
million+
views
The content I've produced has been viewed more than 100 million times
$1
Billion+
My clients have generated more than $1 Billion as a direct result of the assets I've created for them
What I Actually Do
Most businesses don’t have a marketing problem.
They have a clarity problem.
They’re doing good work, but:
Their website doesn’t explain it clearly
Their messaging feels scattered or generic
They sound completely interchangeable with their competition
Their content doesn’t reflect how capable they really are
I help fix that by stepping back, looking at the business objectively, and
translating what’s already there into clear, human communication that builds trust.
That clarity then becomes the foundation for video, messaging, and long-term marketing that actually works.
The Brand & Communication Assessment
For a limited time, I’m offering select clients a focused, high-value introductory
engagement designed for busy business owners.
Here’s what it includes:
1. Deep Review of Your Business
I review your website, branding, messaging, social presence,
and positioning through the lens of a potential customer.
2. Competitive Landscape Analysis
I look at your direct competitors to identify:
Where you’re already stronger
Where competitors may be clearer or more compelling
Where there are gaps you can own
3. Clear, Honest Findings
You receive a concise, easy-to-understand breakdown of:
What you’re doing well and should protect
Where confusion or friction exists
What’s holding your message back from being more effective
4. Actionable Recommendations
No theory. No fluff.
Just clear, practical next steps you can actually act on.
Most clients walk away with a clearer vision for their business than they’ve ever had before.
Clients
These are some of the many companies I've worked with in 18 years in business.
I love helping businesses of all sizes flourish.



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Testimonials
Why This Works
This isn’t a sales pitch disguised as a strategy session.
It’s a real assessment designed to give you huge value, whether or not we work together long-term.
This engagement creates an unprecedented understanding of your brand, your opportunities in the market, and what would actually move the needle next.
Next Step
If you were referred here, the simplest next step is to book a short introductory call.
We’ll confirm if this service is a fit, walk through the assessment, and make sure this is the right move for you.
The end result will be that you’ll either walk away with tactical and strategic insights
you can use immediately or a clear path forward together.
I look forward to speaking with you!